Vik_epic
Can someone send me a link to the EKWB 1080 Ti AIO cooler? I can't seem to find it, only the water block :/

ghastlyone
Like I said earlier, $160 for an AiO Liquid cooler, for a top end enthusiast video card is chump change. It's incredible, people are buying $700 video cards all day long, for $2500-3000 PC builds, and then proceed to complain about a $40 increase on a single item.

nanobadger
We all know you can buy an small AIO like this and a GPU bracket for ~$90, you're paying for exclusivity I assume as no one else is making a hybrid kit for 1080 Ti afaik.
 
Reminds me of how we are already getting raped by Nvidia with $700 GPUs being considered a "deal" due to lack of competition.  I guess it makes sense that any related accessories are going to hurt also.  You just have to take it and like it or don't buy, I don't fault either choice. 
 
I'm not buying out of principal, at $859.99 for the hybrid setup, might as well just buy a rubber fist to go with it.
 

ghastlyone

nanobadger
We all know you can buy an small AIO like this and a GPU bracket for ~$90, you're paying for exclusivity I assume as no one else is making a hybrid kit for 1080 Ti afaik.
 
Reminds me of how we are already getting raped by Nvidia with $700 GPUs being considered a "deal" due to lack of competition.  I guess it makes sense that any related accessories are going to hurt also.  You just have to take it and like it or don't buy, I don't fault either choice. 
 
I'm not buying out of principal, at $859.99 for the hybrid setup, might as well just buy a rubber fist to go with it.
 

I'm looking at pricing at a different angle man. Back nearly 4 years ago, I bought 2 GTX 780's for ~$1,200. 4 Years later, a single 1080 Ti for $700 ($500 cheaper) absolutely steam rolls and crushes 2 of those 780's. Using less power, generating less heat, and running far more stable. Is Nvidia "raping" us on pricing? In my eyes, not at all. 

ComboSlicer
Stop whining there in US soil.
 
1080 hybrid kit in europe costs €140 , 1080 ftw hybrid kit costs €150 and now 1080Ti kit costs €180.

ComboSlicer
Stop whining there in US soil.
 
1080 hybrid kit in europe costs €140 , 1080 ftw hybrid kit costs €150 and now 1080Ti kit costs €180.

HeavyHemi

ComboSlicer
Stop whining there in US soil.
 
1080 hybrid kit in europe costs €140 , 1080 ftw hybrid kit costs €150 and now 1080Ti kit costs €180.

You should be on our side as this pricing would surely effect EU pricing too.

mrbinkels
I have two things:
 
1. We don't know what limited run means in this case. Is 5000 units considered limited to their vendor and the normal is 10,000 units therefore to meet their price point they have to charge more per unit.
 
2. I don't think the price was ever going to be $119.99. I mean holy crap, there has to be some retooling if not a complete refab of the original shell that has to go through Quality Control, fitment blah blah blah, to get the new design made so people like us don't trip because they screwed the design up.
 
If you ever tried to purchase something in mass quantities it goes by units, the more units you buy the less each unit cost. They are just not having some guy to go in with a dremel and grind down the PCI power opening(layman term). This is big ticket item contrary to what some might think.
 
I'm a nobody on this forum but I know how procurement and design works and it's not as simple as you might expect on any level.Not to mention every damn suit has to get involved and put their two cents in. I'd be surprised if we see the new design by summer.
 
And they need to fire their website guy.
 
Or i may be full of it. 
 

Ark161

mrbinkels
I have two things:
 
1. We don't know what limited run means in this case. Is 5000 units considered limited to their vendor and the normal is 10,000 units therefore to meet their price point they have to charge more per unit.
 
2. I don't think the price was ever going to be $119.99. I mean holy ****, there has to be some retooling if not a complete refab of the original shell that has to go through Quality Control, fitment blah blah blah, to get the new design made so people like us don't **** because they screwed the design up.
 
If you ever tried to purchase something in mass quantities it goes by units, the more units you buy the less each unit cost. They are just not having some guy to go in with a dremel and grind down the PCI power opening(layman term). This is big ticket **** contrary to what some might think.
 
I'm a nobody on this forum but I know how procurement and design works and it's not as simple as you might expect on any level.Not to mention every damn suit has to get involved and put their two cents in. I'd be surprised if we see the new design by summer.
 
And they need to fire their website guy.
 
Or i may be full of it. 
 

 so lets say there is a retool...is it cast or CNC cut. If cast, the original mold could be duplicated and modified for next to no cost...hell..they could even modify the original if it is to be an actual replacement (assumed since it will support all previous 10xx models except FTW). If the later, that is a modification of maybe 4 or 5 lines. Yeah, it may be a quantity thing, but that is unlikely because they have been promising this for about a year and again, the backwards compatibility tells me it is more of a revision rather than a new build.