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Brand loyalty, food for thought

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ChoWZa
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2016/05/27 21:51:52 (permalink)
So I own an ASUS Mobo, and I might order a GTX1080 Hydro Copper from EVGA. Next motherboard might be gigabyte, MSI, who knows, next graphics cards, who knows. What would get me to buy EVGA motherboard, gfx cards, every single time? Just commit to accept my preorders (and other loyal evga customers [by product registration limited per customer, etc]) before accepting public orders. Simple. I buy more, you lose no money, I can't believe no one is doing this already, guess none of you guys appreciate customer loyalty. I try to mix vendors as much as possible in my builds since none of these companies seem to have any business sense. 
 
As soon as one of you guys picks up on this, I'll be buying from them exclusively, and I expect many others.
 
Just my $0.02
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    MSim
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    Re: Brand loyalty, food for thought 2016/05/27 23:15:14 (permalink)
    I'm surprised Amazon doesn't do something like that for Prime members on brand new limited supply computer hardware.
     
     
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    JGLuxe
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    Re: Brand loyalty, food for thought 2016/05/27 23:20:07 (permalink)
    Question... Why?
     
    So you can say you had it before anyone else?? Kind of weird, To be honest.

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    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/28 00:55:51 (permalink)
    RushXTC
    Question... Why?
     
    So you can say you had it before anyone else?? Kind of weird, To be honest.


     
    You've posted on here 6500+ times and you need to ask why someone wants to preorder a video card? That's kind of weird.
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    JGLuxe
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    Re: Brand loyalty, food for thought 2016/05/28 01:03:31 (permalink)
    ChoWZa
    RushXTC
    Question... Why?
     
    So you can say you had it before anyone else?? Kind of weird, To be honest.


     
    You've posted on here 6500+ times and you need to ask why someone wants to preorder a video card? That's kind of weird.




    You're right, I instantly know everything about anything now! Yeah!

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    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/28 01:26:20 (permalink)
    I want to upgrade an EVGA GTX960, now that's my one evga product currently, maybe that doesn't even make me eligible for my hypothetical customer loyalty program, but like I said, I'm deliberately not loyal because no company gives me any incentive to be. And all their hardware, at the end of the day, is functionally interchangeable. 
     
    Now if EVGA said hey, if you own a 2015+ EVGA Card and 2015+ Motherboard and you register them, you're in our loyalty program and can deposit $500 today to reserve a 1080TI preorder, once models/prices are available you'll be able to pay the difference and EVGA guarantees to fulfill all customer loyalty shipments before anyone else, then I would be a happy EVGA customer. No checking 10 different retailers every day, no dealing with random reddit pages that try to track every retailers stock, no launch day nonsense. Just take my money and ship me the card in whatever the fairest order is, if I'm not in batch 1, that's perfectly fine with me.
     
    Not sure why these vendors don't want my money!
    post edited by ChoWZa - 2016/05/28 01:28:57
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    stalinx20
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    Re: Brand loyalty, food for thought 2016/05/28 02:04:39 (permalink)
    Easiest question to answer... Peace of mind. EVGA will be there 100%. They back every product you own (zero BS on that.) You have multiple ways to RMA your products, full customer support 24/7. The techs are here on the forums to give you assistance. I don't see any other company that gives this much assistance. Good luck on NVidia tech support, even on their own forums.

    Sure... Amazon Prime has membership, but you can't return a bricked video card after 90 days.
     
    EVGA has EVGA bucks. Whatever product you buy from evga website, you can use those evga bucks on your next evga purchase on the website.
     
    EVGA step UP: if you buy a weaker product, and you decided to upgrade 90 days within the purchase date, you only have to pay for the remaining difference. Example: You buy the 1070 on Amazon, and you want to "step up" to the 1080 on EVGA website, you just have to pay for the difference price from 1070 to 1080. Bingo. Another reason to go EVGA. (Note: EVGA bucks are not gained by purchasing from a 3rd party source, such as Amazon or BestBuy, or other sources.)
     
    EVGA all the way.
    post edited by stalinx20 - 2016/05/28 02:24:58

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    RainStryke
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    Re: Brand loyalty, food for thought 2016/05/28 03:16:19 (permalink)
    ChoWZa
    RushXTC
    Question... Why?
     
    So you can say you had it before anyone else?? Kind of weird, To be honest.


     
    You've posted on here 6500+ times and you need to ask why someone wants to preorder a video card? That's kind of weird.




    What does post count have to do with knowledge? I've seen guys jump onto this forum and have 6500+ posts in 3 months by spamming meaningless threads like the counting game.
     
    Seems like your upset with their step-up program since you are out of the 90 day step-up period... Cause they actually all ready do what you are complaining about if you have a card that is eligible for their step-up program. I think you could be onto something like a step-up program time extension for a little more money, just like they offer extended warranties. It could be interesting if you could pay like $10 more and have your step-up eligibility extended 3-6 months.
     
    EVGA does all kinds of stuff to gain customer loyalty. Early adopters usually get screwed on is the free games that come with video cards, they almost never come with a game... but a few months down the road when there are newer models of the card out. They come with a package of games at the same cost or sometimes less. I've seen EVGA extend game offers to early adopters that have had their cards for 6+ months because they wanted to do something good for their customers. I've seen them step up and offer GTX 970 FTW owners an extension to their step-up program to get the newer revision model.
    post edited by RainStryke - 2016/05/28 04:04:28

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    BioHazardSperm
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    Re: Brand loyalty, food for thought 2016/05/28 08:16:33 (permalink)
    and once again,the same silly things pop up E V E R Y new GPU release...
    Strange how EVGA can be Nvidia's #1 partner,has the best RMA program ,has Step up program(that no one else offers) and superior customer 24/7 support systems.....
      yet that is not enough for some.
     
     
     
     
     

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    #9
    Violence.
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    Re: Brand loyalty, food for thought 2016/05/28 08:33:46 (permalink)
    Evga customer service alone has made my mind up as far as graphics cards go. I am half tempted to try another EVGA motherboard but not sure i want to go down that road. 
     
    There customer service with there GPU is pretty amazing. I am STILL running 580 classified ultra hydro coppers and had one that came back from rma. only one issue and they handled it perfectly. Cannot say enough good things as far as that goes. I would much rather have someone helpful on the other end of the phone if i for some reason had an issue then a company that is going to blame me and not help out. 
    #10
    rjohnson11
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    Re: Brand loyalty, food for thought 2016/05/28 08:46:42 (permalink)
    I'm been on the forums now for quite some time and EVGA always stands behind their customers. They work very hard to make sure customers are satisfied. That is why I have been on the forums for this long.
    post edited by rjohnson11 - 2016/05/28 08:47:52

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    croaker
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    Re: Brand loyalty, food for thought 2016/05/28 09:39:23 (permalink)
    At various times, I've had two old EVGA video cards fail after years of use- seriously, they were like 5 years old. EVGA replaced them both with better cards and ZERO hassle- not even a blink. That has impressed me more than just about any vendor I've ever bought from. I don't think that EVGA still does the lifetime warranty thing, even so, I will always buy their brand. It's that kind of thing and not stupid sales gimmicks that inspire loyalty.
    #12
    Vlada011
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    Re: Brand loyalty, food for thought 2016/05/28 11:02:13 (permalink)
    I like when someone have full PC of same brand. EVGA is perfect brand for that, same as ASUS who like them.
    But I don't like because EVGA always forgot something to implement in their motherboard.
    If I want same performance as my CPU on RVE on 4.0GHz and overclocked Cache I need to OC CPU to 4.2GHz on EVGA motherboard.
    And memory never can get such improvement. Difference between Dual Channel and Quad Channel is very small but increasing Cache frequency on X99 people get a lot better copy, write and read results. Something like that is not possible to get with better kits.
    That's simple advantage of better build motherboards and socket with more pins. 
    Difference is bigger than 2133 C16 vs 3000 C14. And EVGA forgot to build something like. ASUS is in second generation of T-Topology and their advantage in motherboard section is huge, not so in hardware build, but simply they have more options and features.
    And than someone want to buy EVGA board he is in inferior position if no OS Socket, or X socket, or how other call that.
    If someone have example 48.000-50.000 MB/s easy get 60.000 MB/s only with overclocking cache frequency, even without increasing cache voltage,
    with same latency, same RAM frequency.
    And influence little and on CPU result.
    post edited by Vlada011 - 2016/05/28 11:06:48

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    #13
    Shockjockey
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    Re: Brand loyalty, food for thought 2016/05/28 13:04:26 (permalink)
    I am loyal to the cheapest price for best performance.

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    #14
    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/29 10:27:44 (permalink)
    I still don't see why EVGA cards are better than an ASUS Strix, or any other card. If they include a game that no one else does that's cool I suppose but I don't know if that would ever be a reason I'd take card a over card b. I like the look of hydro and it's nice to have a 'plug and play' water cooled card I'll probably end up getting one. What is my incentive to also buy an EVGA board, power supply, case? If only they gave me the incentive of just letting me preorder their new hardware first? It's just bad business. It's fine though I'll just keep doing a distributed build so I don't give any single company too much.
     
    (When I say "me" I mean the collective EVGA customer base, so resist the trolling)
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    BF3PRO
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    Re: Brand loyalty, food for thought 2016/05/29 10:41:59 (permalink)
    ChoWZa
    I still don't see why EVGA cards are better than an ASUS Strix, or any other card. If they include a game that no one else does that's cool I suppose but I don't know if that would ever be a reason I'd take card a over card b. I like the look of hydro and it's nice to have a 'plug and play' water cooled card I'll probably end up getting one. What is my incentive to also buy an EVGA board, power supply, case? If only they gave me the incentive of just letting me preorder their new hardware first? It's just bad business. It's fine though I'll just keep doing a distributed build so I don't give any single company too much.
     
    (When I say "me" I mean the collective EVGA customer base, so resist the trolling)
    Good thing I'm an individual and never agreed to your hypothetical social contract that you claim everyone is privy to.

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    #16
    BioHazardSperm
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    Re: Brand loyalty, food for thought 2016/05/29 10:46:45 (permalink)
    the demand and supply at launch is something EVGA (or any Nvidia) partner cant control. Once you open a door like that on a item you have zero control over supply of you hurt your overall customer base . While it sounds all nice and pure easy to do..in the business world of limited supply and 6-12 month EOL GPU's its a hard thing to do without over extending your stocks and ordering . As it is for YEARS its been hard at launch to get cards to vendors for resale.I agree it sounds like a great idea,but in a real world usage its not wise or practical to the company's business structure to stay profitable long term.

    I am  >>NOT< <   a  EVGA Forums Moderator or a EVGA.com  Employee.
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    #17
    Dukman
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    Re: Brand loyalty, food for thought 2016/05/29 11:27:35 (permalink)
    Im pretty much sold on EVGA in regards to GPU's.  Can I get better pricing from MSI, ASUS and others?  Absolutely.  But I'll stick with the company who provides the best service if things ever go sideways.   

    When it comes to other components such as motherboards, PSU's etc, I tend to shop around and look for what fits my needs, wants and budget.   

    Heatware



     
     
    #18
    JGLuxe
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    Re: Brand loyalty, food for thought 2016/05/29 11:37:44 (permalink)
    I think companies would lose more customers if they allowed "Loyal" (Or so they say) customers to pre-order and then the stock runs out and they have to delay the public release.
     
    Than they would lose if they uhh.... don't implement it at all!

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    #19
    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/29 12:37:35 (permalink)
    RushXTC
    I think companies would lose more customers if they allowed "Loyal" (Or so they say) customers to pre-order and then the stock runs out and they have to delay the public release.
     
    Than they would lose if they uhh.... don't implement it at all!




    They'll lose money by selling out their product to their customers instead of the public? Someone didn't think that through.
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    Hillguy
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    Re: Brand loyalty, food for thought 2016/05/29 12:48:49 (permalink)
    ChoWZa
    RushXTC
    I think companies would lose more customers if they allowed "Loyal" (Or so they say) customers to pre-order and then the stock runs out and they have to delay the public release.
    Than they would lose if they uhh.... don't implement it at all!

    They'll lose money by selling out their product to their customers instead of the public? Someone didn't think that through.



    We the public are their customers 

     
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    BioHazardSperm
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    Re: Brand loyalty, food for thought 2016/05/29 13:13:11 (permalink)
    yes,they would possibly lose money...in the future sales.When a customer new or old comes back to find they have zero chance to buy it now ,but can wait till whenever.  The customer can then also choose some place where they can BUY IT now and not wait because the stock is sold out already on launch day or soon after because the vendor allowed pre-sales .Like i said it sounds nice but in the end its not in a businesses best interest long term when the items your selling continuously are in limited supply to begin with.

    I am  >>NOT< <   a  EVGA Forums Moderator or a EVGA.com  Employee.
    I am only a  "Game Server Admin"
    My posts and are my own and not EVGA's.
     
    #22
    the_Scarlet_one
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    Re: Brand loyalty, food for thought 2016/05/29 13:17:33 (permalink)
    You want to preorder cards that aren't officially announced. Yet, the FTW, the sc, the reference cooler, and the stock ACX 3.0... They are all available for pre-order. Only the founder edition isn't.. Because it would being sold right away.

    The Hybrid, Hydro, Classified and other cards haven't been officially announced, so how are they to set a pretty order for something that doesn't officially exist just yet.

    Now, since the basic cards were up for pre-order what makes you think they aren't going to have the future cards up for preorder after they announced?

    Evga has always taken care of their customers and they have done well by them.. Try to get that from Asus because I guarantee they don't care about their customers. If you aren't loyal to a brand because of how they treat you, buy Asus and change the TIM.. Then try to rma the card... You'll figure out that you own an Asus brick..
    #23
    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/29 13:22:11 (permalink)
    Hillguy
    ChoWZa
    RushXTC
    I think companies would lose more customers if they allowed "Loyal" (Or so they say) customers to pre-order and then the stock runs out and they have to delay the public release.
    Than they would lose if they uhh.... don't implement it at all!

    They'll lose money by selling out their product to their customers instead of the public? Someone didn't think that through.



    We the public are their customers 




    I know you're trolling but no, not all the public are existing EVGA customers.
    #24
    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/29 13:41:04 (permalink)
    Scarlet-Tech
    The Hybrid, Hydro, Classified and other cards haven't been officially announced, so how are they to set a pretty order for something that doesn't officially exist just yet.



    Take a $500 non-refundable deposit and let me use it towards whichever card I want when it's announced, be happy you get some extra data to forecast how many chips you'll need and use the extra money up front to generate interest. Make an educated guess on how many people will want this and offer it to that many people based on how much stock you anticipate (give refunds on anyone you can't fulfill and do a better job with the math next time), people who own an EVGA 980TI, for example. Give the money to nvidia in advance and I'm sure they can give you more volume since you're now their best partner. 
     
    Then when you have evga customers bragging that they all got 1080's right away other people will say, wow that's pretty awesome. I want to be an evga customer too! Nvidia gets more money from you faster, getting you assured even more volume. Make the same offering with all your hardware, increase profits, buyout the competition, IPO, start making your own EVGA branded mobile devices, write your own OS, develop your own search engine, travel to the planet EVGA after they buy the naming rights for Mars and develop interspace travel, then declare war on Earth, powered by Nvidia.
    #25
    the_Scarlet_one
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    Re: Brand loyalty, food for thought 2016/05/29 13:52:34 (permalink)
    If you think putting $500 into a website is a good idea, I think you are wrong. The site would become a target of hacking and other attacks trying to take advantage of that. There would also be claims of people depositing money when they hadn't, and all sorts of other deception and lies.

    What happens if the site crashes and loses track of those that actually deposit money? Sure, they could back up the records, but then people would make claims they did or didn't spend their funds..


    Evga bucks, that's my deposit toward a preorder. Save them up, and use them when the time comes to pre-order. No cash necessary. There is folding to earn bucks, blue ribbons, and the affiliate program. Even the bucks programs has had people attempt ti abuse the system when the numbers for folding show up wrong and people don't actually earn the bucks.. When they are found to have abused that, they lose those bucks without a second chance to get them back for that month.

    Of there is a way to abuse the system, people will find it and people will abuse it.

    I have had multiple times where bucks were accidentally refunded or double refunded after a cancelled sale backseat of where I was living, and every time I alerted EVGA to have it corrected. There are people that would take the free bucks and not say a word, and when caught, would complain that it wasn't their fault and shouldn't lose the credit.


    EVGA has historical records to go by when it comes to how many need to be produced. If they really wanted to find out how many, they could easily set a poll and give the options of definitely ordering, possibly ordering, considering ordering and so on. This doesn't require money.
    post edited by Scarlet-Tech - 2016/05/29 13:57:07
    #26
    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/29 14:01:51 (permalink)
    Scarlet-Tech
    If you think putting $500 into a website is a good idea, I think you are wrong. The site would become a target of hacking and other attacks trying to take advantage of that. There would also be claims of people depositing money when they hadn't, and all sorts of other deception and lies.



    For all the same reasons you can't scam a gift card.
    #27
    kaninja
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    Re: Brand loyalty, food for thought 2016/05/29 14:08:52 (permalink)
    Sometimes it makes better business sense to not cater to every customer's wishes. The customer is not always right.

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    #28
    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/29 14:19:36 (permalink)
    At the end of the day, if EVGA commit to me that if I owned their video cards they will ship me new cards at or near release of new launches (and succeeded in doing so) I would exclusively buy EVGA cards, and common sense tells me many others would jump on board. I'd probably buy new cards I wouldn't have bought otherwise just because I'm part of the EVGA loyalty program.
    #29
    ChoWZa
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    Re: Brand loyalty, food for thought 2016/05/29 14:22:22 (permalink)
    kaninja
    Sometimes it makes better business sense to not cater to every customer's wishes. The customer is not always right.



    Unfortunately for your statement, refusing to sell more to existing customers will never be right. Lol.
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