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HP buys out Hyper-X

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aka_STEVE_b
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2021/02/24 08:16:39 (permalink)
In a surprise move out of nowhere , HP has bought out HyperX .
I don't feel this is a good thing for gamers/ quality accessories.....
 
https://www.theverge.com/2021/2/24/22298904/hp-acquires-hyperx-kingston-announcement
 
HP has announced that it is acquiring gaming peripheral company HyperX for $425 million. The purchase will give HP a major foothold in the gaming accessory market.

This transaction will result in HP buying the HyperX brand from Kingston, the current owner, but HP notes in the announcement post that “Kingston will retain the DRAM, flash, and SSD products for gamers and enthusiasts.”

HP has been making strides to enter the gaming peripheral space for the last several years under the Omen brand, but it has not gained much traction compared to competitors such as Corsair, Logitech, and Razer.

HP told The Verge that the Ngenuity companion app used for some HyperX accessories will continue to exist and will not be rolled into the Omen Control Center software used at this time.

HyperX is one of the most notable brands in this market, with gaming accessories including its line of Cloud headsets, which are among the bestselling gaming headsets right now. Gaming headsets aside, HyperX’s portfolio has a variety of gaming accessories from gaming keyboards to microphones. Most recently, HyperX announced its first 60 percent mechanical gaming keyboard.


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    kram36
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    Re: HP buys out Hyper-X 2021/02/24 08:33:49 (permalink)
    Kingston is keeping the HyperX memory line though. Could care less if HP bought out the memory department too as none of the HyperX memory I have bought ever had XMP profiles built into them.
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    notfordman
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    Re: HP buys out Hyper-X 2021/02/24 10:29:07 (permalink)
    kram36
    Kingston is keeping the HyperX memory line though. Could care less if HP bought out the memory department too as none of the HyperX memory I have bought ever had XMP profiles built into them.



    I didn't realize that Kram.   I do hope HP doesn't screw with their headphone line, other than maybe a logo. They are currently pretty good. 
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    kram36
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    Re: HP buys out Hyper-X 2021/02/24 10:42:20 (permalink)
    notfordman
    kram36
    Kingston is keeping the HyperX memory line though. Could care less if HP bought out the memory department too as none of the HyperX memory I have bought ever had XMP profiles built into them.



    I didn't realize that Kram.   I do hope HP doesn't screw with their headphone line, other than maybe a logo. They are currently pretty good. 


    I'll have to correct this as I have not bought any HyperX memory since DDR3, in which they didn't have XMP profiles. Looking at Newegg on the specs for HyperX DDR4 does have XMP.
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    kougar
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    Re: HP buys out Hyper-X 2021/02/28 08:22:34 (permalink)
    Kingston is keeping its HyperX DRAM, SSDs, and flash. Those were literally the first things ever branded HyperX and some of the core underpinnings of the brand anyway. Honestly Kingston got the better end of that deal, selling some headsets, cheap peripherals, and a clone of that crap $100 gaming chair for $425 million... 


    Have water, will cool. 
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