Reddawne
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Monday, February 18, 2013 10:50 PM
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Good Read: http://www.techpowerup.co...erence-Transcript.html About a 1/3 way through AMD states how they feel about Titan: [journalist C]: Hi, just to confirm, what you said means that Radeon HD 7970 GHz Edition stays AMD's fastest single-GPU graphics card until the end of the year?" Devon: "Yes." [journalist C]: "…and, if I may ask another question, how do you plan to compete with NVIDIA's GeForce Titan?" **5 seconds' silence** Devon: "Are you referring to the GK110?" [journalist C]: "Yes." **Roy Taylor interrupts** Roy: "Basically from what we've seen so far, we don't think there's any conc…[stops short of saying "concern"]…of course things could change, but early indications are, that this (GeForce Titan) is not something which was designed to be a graphics card." [journalist C]: "Yeah, but performance-wise, it seems to be that it's going to be faster, based on the rumours that we're hearing, than 7970 GHz Edition, so actually you're competing with dual-GPU cards, so there's no competitor from your side, talking about single-GPU?" Roy: **choppy audio** "I may appear so, however the [leaks?] that we've seen, and certainly from an article written on "Bright Side of News," would indicate that indeed so far, it will not be the fastest product around."
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SirJamesDTech
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Monday, February 18, 2013 11:07 PM
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I for one am shocked I've not heard the names SemiAccurate or Charlie Demerjian once through this whole Titan scenario
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Callsign_Vega
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Monday, February 18, 2013 11:13 PM
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Reddawne Roy: **choppy audio** "I may appear so, however the [leaks?] that we've seen, and certainly from an article written on "Bright Side of News," would indicate that indeed so far, it will not be the fastest product around." LOL, they are relying on the old "I have a faster dual chip card that beats your single chip card" BS with the 7990 type cards. Too bad if you run two Titans vs a 7990 or four Titan's versus 2x 7990's, it would steam roll over those 7990 cards so his point is moot.
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Reddawne
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Monday, February 18, 2013 11:19 PM
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Callsign_Vega Reddawne Roy: **choppy audio** "I may appear so, however the [leaks?] that we've seen, and certainly from an article written on "Bright Side of News," would indicate that indeed so far, it will not be the fastest product around." LOL, they are relying on the old "I have a faster dual chip card that beats your single chip card" BS with the 7990 type cards. Too bad if you run two Titans vs a 7990 or four Titan's versus 2x 7990's, it would steam roll over those 7990 cards so his point is moot. It should not be about a single gpu vs dual gpu. It should be about a single 1 slot gpu, which both are...including the GTX 690. I could care less how many gpus they put on a 1 slot card. To me it's always going to be a single slot gpu; it will always, always be about the performance. Here's more bits from that link. It's at the end of the transcript: [journalist A]: "Yeah, just one last question on Titan, and a fairly pointed question. Do you concede that in a couple of weeks' time, you probably won't have the single fastest GPU in graphics?" Roy: "How can we possible concede to what actually hasn't been delivered?" [journalist A]: "Obviously, you know a fair bit of what's going on, do you believe that in a couple of weeks you'll still have the fastest single GPU? Let's flip the question around." Darren: "I think what matters for end users, is the graphics card. And that's what ASUS' ARES II delivers. I see absolutely no threat to the ARES II's market position right now…" [journalist A] (interrupting): "…with all due respect, I'm not asking that question about the world's fastest graphics card. I'm asking about the world's fastest single-GPU graphics card?" Roy: "I don't think we can comment until we've seen it. Based on what we know so far, I don' think that this (GeForce Titan) is a threat to our business." Darren: "…and it's not like it's a surprise. You know, the GK110 has been known about for a long time. Our roadmap stayed, once we knew about it. We didn't need to react." [journalist A]: "Okay, fair enough." Roy: "…however writing about this is going to create lots of fun for you, and lots of readership." ***Coordinator runs out of questions from the participants, Darren reiterates the key points of AMD's position, the meeting concludes on a lighter/personal note between AMD and some of the journalists***
post edited by Reddawne - Monday, February 18, 2013 11:23 PM
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Bruno747
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Monday, February 18, 2013 11:52 PM
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hahahahaha, amd terrified again. Well, at any rate, I can thank them for making the top level GK chip come out a year late and way overpriced. /sarcasm Usually when charlie is silent on an Nvidia matter it means that Nvidia hit it out of the park. Then again, maybe he is only offering his crap reporting on Nvidia to those people who are loopy enough to pay his premium site viewing fee. I wish I was on that call, I would have asked whether they actually believe that gk110 was not meant for graphics. That given past history of nvidia aka 100 being top chip and the comment from jensen that they expected more from the 7000 series that the gk104 was actually intended to be a midrange chip and was promoted when Nvidia finally saw the release of amd's chips. Gk110 was not meant for graphics.....bahahaha, thats like seronox and his comments saying that the 7970 was not meant for graphics.
post edited by Bruno747 - Monday, February 18, 2013 11:56 PM
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Reddawne
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 0:11 PM
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Bruno747 hahahahaha, amd terrified again. Well, at any rate, I can thank them for making the top level GK chip come out a year late and way overpriced. /sarcasm Usually when charlie is silent on an Nvidia matter it means that Nvidia hit it out of the park. Then again, maybe he is only offering his crap reporting on Nvidia to those people who are loopy enough to pay his premium site viewing fee. I wish I was on that call, I would have asked whether they actually believe that gk110 was not meant for graphics. That given past history of nvidia aka 100 being top chip and the comment from jensen that they expected more from the 7000 series that the gk104 was actually intended to be a midrange chip and was promoted when Nvidia finally saw the release of amd's chips. Gk110 was not meant for graphics.....bahahaha, thats like seronox and his comments saying that the 7970 was not meant for graphics. This was a good show from AMD and standing their ground; nowhere in this did I get a sense of them feeling "terrified" of Nvidia. I think it may be the other way around. Where'd you read he said the GK110 was not meant for graphics? I believe he is referring to Tesla being a failed project and Titan is made up of it's parts.
post edited by Reddawne - Tuesday, February 19, 2013 0:14 PM
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seronx
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 0:15 PM
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ReddawneI believe he is referring to Tesla be a failed project and Titan is made up of it's parts. GTX Titan has faster parts thus better bins than than Tesla K20 and Tesla K20X. Bruno747Gk110 was not meant for graphics.....bahahaha, thats like Seronx and his comments saying that the Tahiti was not meant for graphics. Tahiti parts were built for CAD and HPC, not for Gaming Graphics.
post edited by seronx - Tuesday, February 19, 2013 0:19 PM
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Reddawne
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 0:17 PM
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seronx ReddawneI believe he is referring to Tesla be a failed project and Titan is made up of it's parts. GTX Titan has faster parts thus better yields than than Tesla K20 and Tesla K20X. We'll await the reviews and see.
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Callsign_Vega
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 0:50 PM
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Silly guy is comparing the Ares II dual GPU card versus a single Titan lol.
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lehpron
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 1:08 AM
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Guys, don't make a mountain out of a mole-hill, there is no drama here other than what is hyped up. Common sense: If a company isn't concerned about a competing product, then the demand must be too small to compete with. There is no impotency factor here, companies don't operate on the emotions that fans operate with. Consider an avation analogy: We can't give Boeing a hard time for not making a new plane bigger than the 747 just because Airbus made the A380, the market isn't big enough to support two competitors of VLA's (Very Large Airplanes). But Boeing did try filling the gap with a stretched 747 called "-800", and while it isn't selling that well as the A380, it also didn't cost them as much money because it isn't a new airplane. We could consider the analogy for graphics cards that Titan is effectively filling a gap that Ares II left behind, but that doesn't mean the cards are actually competing with each other. Even the concept of 'better' is subjective. Regarding the transcript: On one hand, it is just AMD PR and we shouldn't read into it too much; on the other hand, only a conceited fan would deny that nVidia waited 5-8 months after K20 appeared to make a GeForce model just to sustain the idea that we are that special, as if GK110 was meant for us from the beginning.  I'm not an idiot, I know were not that special; especially if neither AMD or nVidia simply isn't concerned with the majority of enthusiasts if they charge $1500+ for Ares II and $900+ for Titan.
post edited by lehpron - Tuesday, February 19, 2013 1:11 AM
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seronx
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 1:12 AM
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Devon Nekechuk <-- does marketing for the Dual-GPU cards Roy Taylor - Vice President of Telco Relations NVIDIA Public Company; 5001-10,000 employees; NVDA; Computer Hardware industry March 2008 – November 2010 (2 years 9 months) Santa Clara, California Established new division to develop relationships and explore technology development opportunities with the world’s leading telephone operators including China Mobile, Orange, Vodafone, Verizon, AT&T. - Established brand new group, hired world class key executives in Europe, Asia and the America’s - Created technology exchange programs and established value propositions - Responsible for ecosystem between ODM, OEM, the telco’s and the content world. - Design wins for at all targeted carriers ---- Vice President Content Relations. CTO for the PCGA (PC Gaming Alliance). NVIDIA Public Company; 5001-10,000 employees; NVDA; Computer Hardware industry September 2006 – March 2008 (1 year 7 months) Santa Clara, California Responsible for worldwide team managing third party partnerships with the worlds leading 3D content developers and publishers. Notable successes include TWIMTBP (The Way Its Meant To Be Played) program and contracts with EA, Ubisoft and Activision. In March of 2008 I officially joined the PCGA as NVIDIA's representative on the board and assumed the role of CTO. --- Vice President GPU Sales NVIDIA Public Company; 5001-10,000 employees; NVDA; Computer Hardware industry June 2005 – September 2006 (1 year 4 months) Santa Clara, California International role responsible for worldwide sales and marketing of GPU (Graphics Processor Units) to ODM, OEM and retail channel partners. Responsible for $1bn sales. ---- Vice President of EMEA NVIDIA Public Company; 5001-10,000 employees; NVDA; Computer Hardware industry February 2000 – June 2005 (5 years 5 months) London, United Kingdom Regional role. NVIDIA’s first employee in Europe. Set up and established sales and marketing and later operations and finance in Europe. Responsible for opening offices in London, Munich, Paris, Moscow and Mumbai. Grew sales from zero to in excess of $300M. Darren McPhee <-- long term ATI marketing guy.
post edited by seronx - Tuesday, February 19, 2013 1:18 AM
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SirJamesDTech
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 1:36 PM
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I think what was meant by "That wasn't designed to be a graphics card" is AMD is taking the marathon approach. They realize, and Nvidia does too, that NV from now on will have to give the public basically Tesla level GPUs. It's a huge jump from the 680 to Titan, but will they be able to do that again and be able to remain profitable? Anyway, that's what I gleaned from the quotes.
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lehpron
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 8:10 PM
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SirJamesDDJ I think what was meant by "That wasn't designed to be a graphics card" is AMD is taking the marathon approach. They realize, and Nvidia does too, that NV from now on will have to give the public basically Tesla level GPUs. It's a huge jump from the 680 to Titan, but will they be able to do that again and be able to remain profitable? Anyway, that's what I gleaned from the quotes. I got something else out of it too, doesn't HD7970 do GPGPU computations better than GTX680? So for nVidia, the only way to match professional Sea Islands cards was with GK110, thus giving AMD the impression of GK110's purpose since GK104 did well enough against their HD7970 on the consumer front. But because HD7000 wasn't any faster for gaming without a dual-GPU, there was nVidia's advantage in consumer-- with the disadvantage of lower margins without having ultra high prices for us to make up for it. I'm sure they are betting a $1000 card won't sell like crazy, as if they should have addressed it or as if the market for it was bigger, so why loose sleep over it?
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iiDeadSeriousii
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 8:19 PM
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Roy: "I'm really glad to be back, and to able to talk to the press again. On this call I recognize some old names, and some old friends, and it's good to be back. What I wanted to say to you all was that right now, as it stands, AMD has the fastest GPUs at every point in our stack. I don't think it feels like that, and I don't think that it's been widely reported in the press. I'd like to ask you (the press) to make that clear to your readers, and I'll tell you why that's good for you. The reason I think it's good for you is because in the good old days of the fight between NVIDIA and ATi, it created a lot of good fun press. It was exciting to wake up in the morning, grab a coffee, and read the latest instalment in the battle [someone reads TPU] , and so I'm here to tell you that that battle is back on! So let's have some fun with it! We have the fastest GPUs, and until we've clearly established our performance leadership, we don't necessarily start talking about new products, because first of all we need to make it clear that we already have the lead, and as Devon just mentioned, we have some new products coming, and having got the lead back, we don't intend to drop it. Even in the latest games, and the latest benchmarks, we're in the lead. Now, we have more games coming, that will continue to show that leadership. Unlike our competitor [NVIDIA], we have game bundles which are both exciting and fun. We have more of those coming, too. I also said that I'm personally going to be in Europe in a few weeks, Christine is organizing some meetings for me now, and if any of you would like to meet me one-to-one, and hear more about the coming battle, and how that would extend to Intel as well on the CPU side, I'd really enjoy the chance to meet old friends, and make new ones."
This part where he talked about bringing some fun back into the competition is what I liked.
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Sajin
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Re:Transcript of the AMD Teleconference: AMD's feelings on Titan and other things.
Tuesday, February 19, 2013 8:23 PM
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iiDeadSeriousii Roy: "I'm really glad to be back, and to able to talk to the press again. On this call I recognize some old names, and some old friends, and it's good to be back. What I wanted to say to you all was that right now, as it stands, AMD has the fastest GPUs at every point in our stack. I don't think it feels like that, and I don't think that it's been widely reported in the press. I'd like to ask you (the press) to make that clear to your readers, and I'll tell you why that's good for you. The reason I think it's good for you is because in the good old days of the fight between NVIDIA and ATi, it created a lot of good fun press. It was exciting to wake up in the morning, grab a coffee, and read the latest instalment in the battle [someone reads TPU] , and so I'm here to tell you that that battle is back on! So let's have some fun with it! We have the fastest GPUs, and until we've clearly established our performance leadership, we don't necessarily start talking about new products, because first of all we need to make it clear that we already have the lead, and as Devon just mentioned, we have some new products coming, and having got the lead back, we don't intend to drop it. Even in the latest games, and the latest benchmarks, we're in the lead. Now, we have more games coming, that will continue to show that leadership. Unlike our competitor [NVIDIA], we have game bundles which are both exciting and fun. We have more of those coming, too. I also said that I'm personally going to be in Europe in a few weeks, Christine is organizing some meetings for me now, and if any of you would like to meet me one-to-one, and hear more about the coming battle, and how that would extend to Intel as well on the CPU side, I'd really enjoy the chance to meet old friends, and make new ones." This part where he talked about bringing some fun back into the competition is what I liked. They are in the lead now because they finally released some drivers that worked. Will the 7970 / 7990 hold out against a Titan or SLI Titan? Nope.
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