https://www.techpowerup.com/304620/corsair-launches-icue-murals-lighting-a-state-of-the-art-rgb-customization-software
 
CORSAIR, a world leader in enthusiast components for gamers, creators, and PC builders, today introduced iCUE Murals Lighting, a groundbreaking software for creating incredibly immersive lighting effects in CORSAIR iCUE. This powerful feature enables you to use images, video, and even on-screen visuals as colorful templates to produce imaginative, mesmerizing lightscapes. With Murals, your desktop - and entire game room - comes alive with dazzling, custom-created RGB.

Murals Lighting is an intuitive, interactive tool that enables users to quickly create custom RGB lighting effects in iCUE like never before. Upload any image, GIF, or video to Murals, and then place your RGB devices over it on-screen to create astonishing visuals across your setup. The platform is simple, easy to use, and surprisingly fun as you watch your gaming space burst to life with each new effect.
 
Nearly any static or moving image file format works in Murals, so you can choose from your favorite videos or background images - or even match on-screen games or media in real-time - to produce completely unique lighting effects. From Pac-Man and pixel art running across your keyboard and ambient lighting, to animations and audio visualizers pulsing throughout your PC, you can let your creativity run wild with Murals.

Murals Lighting grants you the ability to extend your RGB light show beyond your desktop, filling your entire room in radiant RGB. Thanks to partnerships with smart lighting ecosystems such as Philips Hue and Nanoleaf, you can control your game room's wall panels, smart light bulbs, and more in iCUE - and when combined with Murals, your system, ambient lighting, and walls are set aglow in a multi-dimensional lightscape of color and effects.

"We're thrilled to introduce iCUE Murals, a revolutionary leap in full-system interactive lighting control and personalization," said Thi La, President and COO of CORSAIR. "Our team has had a lot of fun with this software, and we have already seen some amazing room lighting setups from our community using Murals in beta. We can't wait to see what both newcomers and experienced users can do with Murals to create their unique lightscape."

With such unlimited lighting customization options now available on your RGB palette, you can color your world with Murals Lighting.

For more information, visit this page.
 
I've been using murals for a while now ever since it was introduced in Corsair iCUE. Really fun and easy to use. 
 

Lazaredz
I really wish they could get EVGA equipment (GPUs) to work with Icue.  I love using the screen reflect mural but that solid color GPU just kills it for me.

It would be nice if some kind of standard existed like Matter looks to be for smart home devices. If a standard was to come it would be great to be able to change the whole lighting in a system as well as every light in the room. Unfortunately though every time a new standard comes out like this would take it means every product that supports it paying a small fee and most existing g products not supporting it.