Make yourself a fan profile using evga precision. It will work wonders for your temperatures. The stock auto setting rally doesn't do the temps justice

Yeah as was said do a custom fan profile either using Precision or MSI's Afterburner. Both I believe are made by the same person. If you not sure how to do this Read Below.
 
Step One: Click Settings (this is using Afterburner)

Next hit the Fan tab and Click the check box to enable user defined software automatic fan controller.

From there you can adjust fan speed % to match rpm's. What I have now keeps my GTX 570's at about 71 while folding (top card) and about 10c or so less for the bottom card. Of course your cards are different so a different profile may be needed for you. Good luck and enjoy your card :)

Thank You for the advice - all of you!,
I did set up a fan profile, I was actually just testing to see when the fans would spin up and how fast and what the temps would be. I did not mean to come off as complaining.
 
I posted the info just so the info could be found since I could not find a definable answer on Google. With a higher fan profile I was able to stress test the GPU at 90% with temp never breaking 54c (idle 31c @ 30% fan), however I do think the fan noise at 80% and above is....high pitched? Irritating? not sure how do describe it, it is louder than the Gigabyte 6850 it's replacing of course it's benches 2x the score as that card did as well. And I seriously doubt with the power this has that I'll be maxing out the GPU in normal use or even gaming anytime soon, but I have yet to test the card in any demanding game yet. I did run Stalker COP for awhile last night and it barely touched the card, but it will be sometime next month when my I get my new monitor before I'll even try the one I'm using as I type is my old faithful FPD1530 (7yrs old now). Which is obviously a bottleneck when comparing FPS, color...anything really.
 
Again thank you all for taking the time to reply and the advice (amazing community here) I do appreciate it.
 
Killer

I'll post a pic of the fan profile I created when I get home.  It works pretty well (60% at 70C at full load usually) and isn't too noisy.

Thank you flyinion I will give a try when I get home later night.

Crashx2

Thanks it seems to be working better now. It's really amazing how hot GTX560 can go.

I've learned it's definitely down to case cooling especially since it dumps some hot air back into the case.  I pulled the side off my case last night while the gpu and cpu were hours into folding and cpu dropped from 55 to 52c, the gpu dropped from 75 to 70 both within a matter of about 2 minutes.

15c idle, your ambient must be something like 5c?