Andrew Han is going to bankrupt this company. I knew something was wrong when they decided that becoming an "EVGA Elite" member meant all you had to do was spam the forums with 100 comments and you'd get day one access to the queue list. I said back then that treating your longtime loyal customers who had spent THOUSANDS AND THOUSANDS OF DOLLARS on EVGA products over the years as no more important to your company as some rando who spams the forums with 100 comments in two days was one of the most disgusting things I have ever seen from a company. Turns out it was just the tip of the iceberg.
You guys then changed the rules of the GPU queue MULTIPLE times. If I'm remembering right, one of the rule changes was so despised that you had to reverse course pretty much as soon as you announced it. I can't even remember what that was about...maybe giving new customers access to the queue FIRST, and pushing EVERYONE who had already bought a 30-series card to the back of the queue no matter what? Something like that. You then changed the queue AGAIN and made it so you could only be in the queue for two cards instead of as many different SKUs as we wanted. Oh yeah...and if you didn't delete the queues you didn't want by a set date, you guys DID IT AUTOMATICALLY...deleting all but the two oldest queues you were in out of the blue. As if every customer spends every waking hour browsing these forums for policy changes.
The final straw was the warranty change. I wrote a long comment about the change in warranty terms when it happened. When you changed them out of the blue with no warning whatsoever, essentially "hid" the change in a section of the forums that NOBODY reads, and like QUADRUPLED THE PRICES of extended warranties while totally eliminating the 10-year option and charging through the nose for just TWO or FOUR year warranty extensions (on top of the factory 3-year warranty).
I can absolutely believe that Jensen and Nvidia are treating AIBs like dog crap. I can believe that you guys are fed up with it. But I am also POSITIVE that your CEO is driving this company straight into bankruptcy. NO COMPANY ON EARTH loses 80% of their revenue overnight and survives. PERIOD! This announcement is tantamount to a "going out of business" notice. There is no freaking way that EVGA survives just selling two different mobos and power supplies and a few peripherals.
On the one hand, it sounds like this is over and done with. On the other hand, I saw somewhere that EVGA actually has their 40-series cards designed and ready for production, they just aren't going to make them. I guess that gives me a SLIVER of hope that this could possibly be reversed before the 40-series cards are released. Although quite frankly, with the things your CEO has done over the last two years, I'm not sure I would buy another EVGA product even if you DID reverse this decision. And I say that as someone who has been buying nothing but EVGA GPUs and mobos since 2008. I have a FTW3 3090, an EVGA power supply and an EVGA Nu Audio Pro card in my Thermaltake Tower 900 case right next to me. I am typing this comment on an EVGA keyboard. I bought FOUR EVGA 30-series GPUs through the queue system. Once you lose customers like me, you lose them FOREVER. I hope Andrew Han understands that.