Nvidia does not make the video cards, they make the GPUs which they sell to the AIBs which make the video cards.
 
Nvidia has pretty much exhausted their fab orders for chips on 3000 gen and have already allocated fab production for 4000 series chips at this point.
 
Nvidia has moved on from 3000 series and are focused on 4000 series now. They are not even selling reference 3000 series directly anymore. They are EOL from Nvidia perspective.
 
Nvidia delaying release of 4000 series will soley have to do with fab production and shipping delays.
 
Nvidia does not give a hoot about how many 3000 series cards the AIBs have left in inventory since Nvidia has already made their money off them.
 
Its' the AIBs that are concerned about their inventory of 3000 series cards they have left before they have to start allocating warehouse space for the upcoming 4000 series cards.

Perhaps evga is relying on their fanbase to purchase overpriced hardware?

shawnoen
Still using my GTX 1060 6gb to play every game I want with zero issues. Don't fall for the marketing hype and save your money.
 
Before I bought the GTX 1060 when it first came out, I was using a pair of GTX 570s with zero issues for several years. And a pair of GTX 285s before that.

 
That's great but not everyone has the same taste in games and or resolutions.  1080p gaming should be fine on that GPU up to 60 FPS at best but also depending on the game played and what settings used. 
 
At the end of the day, to each their own and hopefully everyone's happy with what they have.

4k, 120hz, max settings or go home. Lol

rangerscott
4k, 120hz, max settings or go home. Lol

home? We think at that price, one can easily rent a small mystery island for a week; no need to go home.