Right now, Razer offering the same discounts found on Steam and Uplay.  I would like to see discounts go a bit deeper...to add advantage

"zSilver loyalty rewards credits"
 
lol plenty of game sellers already do that type of thing. It's nothing new and doesn't really benefit consumers what so ever, rather it's an obvious incentive to spend more money because consumers are stupid. Literally every industry has this type of reinforced behavior to "reward" consumers when they spend money from credit cards to name any brick and mortar store benefit card.