Try loosening the screws, each one, a turn on your cpu cooler if its that type, if its the intel type push pins then you may need to take the cpu cooler off and check the socket pins thoroughly to make sure none are bent. When you do that though see if the cpu is warm at all, which would tell you if its at least a working chip or not. If its cold then its dead. Usually when a mobo cycles like that it means it doesn't like the settings and its resetting itself to install default bios settings. If it cant sense the defaults correctly it can get stuck in a loop like this, which means you need to go in and manually set core voltages for cpu and ram and set the ram timings and clock rate of 2, save and reboot. The only difference with this setup is that its showing a C on the error display which usually points to the cpu, in case you were going to try getting in the bios first and do the settings manually before you take it apart. :)

Moving this to the proper forum

What I would recommend in this case is that you contact EVGA technical support.

Booting up the without the heatsink installed....dead CPU.

ltomada91

Mobo is on mobo package.

You have it on the Cardboard box; NOT the anti-static Bag ?

Manual PDF EVGA X99 FTW K     P/N: 151-BE-E097-KR 
 
Page 22 - You must populate odd-slots (1, 3, 5, 7) first. The board will not boot if only even-slots (2, 4, 6, 8) are populated.
 
Page 29 - Are you using a 8-pin power cable - EPS 8pin 12V power ?
 
Does the plastic lach on the power cord close on the MB EPS socket?

OK, just covering the basics
 
Which LEDs are On ?
Before you start MB
When MB tries to boot
 
Manual pages 10 -12 tell you the location and color - what the leds indicate