I'm a little weird when it comes to pc temps. My cpu is 36-50C under load, gpu is 40-47C under load with fps capped at 120, fast-sync and custom fan curve. I also have 3 intake case fans and 1 exhaust case fan pointing directly at my 1070 SC. The other 7 case fans keep the rest of the components cool. 70 degrees C is fine, I'd personally set an aggressive fan curve to keep temps around 60C though. I don't know enough about GPU Boost 3.0 to know when thermal throttling starts, but that's just me and my OCD, lol.

Front left is exhaust, the other 3 are the intakes.
http://cdn.overclock.net/...a_20161108_192023.jpeg