MSim
Nereus
MSim
Nereus
Umm... the EVGA Powerlink is $29.99 alone, that list is a lot to ask for just a $30 subscription..
You have to keep the membership fee low, if you want to attract enough customers.
Look at what you get from Amazon Prime membership. The reason so many people purchase Prime membership, it's due to the high value they receive from it.
The $68 dollar question is, can evga offer enough value at a reasonable price.
$3 you say.. and you know this how?
Just arbitrarily saying some cost doesn't make it true.
Regardless, the cost of making it is irrelevant, I'm talking about opportunity cost - this is how much EVGA loses by not selling it at $29.99 regardless of how much it cost them to make it. Basic economics / cost accounting.
The powerlink is around $3-5 mfg cost. It's made in CHINA, you know the country where labor is dirt cheap for companies to outsource mfg to.
You're proposing up to hundreds of dollars of discounts and freebies for a $30 subscription?
This subscription model works with Amazon Prime because of the sheer volume of orders many individuals make, so the profit margin on multiple items easily covers the cost, plus you get return custom. With EVGA, I imagine most people only buy one or maybe two big items a year tops, unless you're a system builder. For a $30 fee, you proposed:
- New Member reward: Choice between evga t-shirt ($7.99 + $7.95 shipping - I just checked on EVGA) and lanyard ($4.99 assume shipped with tshirt) or evga powerlink ($29.99 + $9.99 shipping) (new members only) freebie for joining.
- 50% off all shipping from evga.com (shipping minimum for 1 card would be ~$20 value, so assuming 2 items a year with cheapest - slowest - shipping option possible = $40 minimum)
- 30% off select accessories, gear and swag (depends what is ordered, arbitrary $15, being conservative)
- One Free EAR per year (value $30-$50 depending on plan)
- Extra 30days step-up Window (a big cost to EVGA.. if you sold your card you might get 80% of it's value, so another ~$100 indirectly here)
- Members can join a queue to purchase newest graphic cards on the market (can see scumbags joining for this alone and taking all the stock so they can resell on EBay / Amazon for 50% markup while stopping stock being available to public.. yeah brilliant).
So end result, for $30 you get immediate $20-$40 in freebies, ~$200 conservative in other bonuses, plus it's open to abuse for new stock.
Yeah I can see why you think that's a good idea... but not so much for EVGA.
If EVGA expanded their product line to maybe modding parts, custom cooling loops parts etc. etc., then this subscription model might be more viable. With FrozenCPU gone it's perhaps not such a bad idea...