https://www.techpowerup.com/227521/intel-core-i5-7600k-tested-negligible-ipc-gains
 

do we expect different, Sandy Bridge to Skylake is what at most 40% gain over 5 years?

 
People need to move on from the i5 to the i7 anyway. 

AMD need to bring some competition..

lebel
AMD need to bring some competition..

It's very difficult when competing against Nvidia.        =)

lebel
AMD need to bring some competition...

What for? 
 
If like many you'd want AMD to give Intel reason to do something different, then what's in it for AMD to bother?  AMD's goal is to take market share from Intel, meaning, some of us have to go to AMD in order for Intel to fight to get those customers back.  But if you just want others to take one for the team just so you can have a better Intel upgrade, that will be a few years.

If we go back to the days where AMD's Athlon 64 was a force to be reckoned with, AMD had around 30% marketshare, literally double what they are now.  Enthusiasts jumped up and down for the gaming capabilities, but in the real world like office apps, Pentium 4 was still the king.  But the biggest threat to Intel back then was AMD's integrated memory controller, which was a hit with server and workstation customers.  In other words, for AMD to be a threat to Intel to change strategy and amp up the IPC, they have to take those OEM contracts that bring in the billions every year.  DIY market is a joke in comparison.
 

lehpron
But the biggest threat to Intel back then was AMD's integrated memory controller, which was a hit with server and workstation customers.  In other words, for AMD to be a threat to Intel to change strategy and amp up the IPC, they have to take those OEM contracts that bring in the billions every year.  DIY market is a joke in comparison.

It could be interpreted a bit differently. When you chase after a competitor that sets the rules of the game you'll always lose. You have to do something different that people want and be limber enough to keep on doing that. AMD is failing because of the status quo. What differentiates AMD from Intel? Not much where it counts and that's the real problem they have. It's not about doing the same things faster, it's about doing disruptive things technologically that the other isn't doing at all (yet). That is pretty much the only thing that will get AMD healthy. They're already doing that in part with their domination of the console market.

Brad_Hawthorne
They're already doing that in part with their domination of the console market.

Except they lost nintendo and there were rumors all over the place for ps4 and next gen xbox. Plus those contracts are not huge financial gains its more like life support. AMD probably gets more money of ASUS sells a AMD gpu then if Sony sells a PS3 with both cpu and gpu. Console market money is in the game contracts and not with the console itself.

But hey... The process of shrinking the CPU/SOC doesn't seem to be slowing down...

stalinx20
But hey... The process of shrinking the CPU/SOC doesn't seem to be slowing down...

We all love phenomenal cosmic power in itty bitty living spaces