Bar81
They aren't optional if you're installing them on the cards going forward. Let's stop pretending.
I would still love to hear from an official EVGA employee confirm this. Sure, PCmag, some Youtubers etc. have reported thermal pads are now pre-installed on new cards. But, this is the internet. Virtually nothing can be taken at face value, unless you know the info is coming from a trusted source. Unfortunately journalistic integrity is not a thing in the webs. So, how about it? I have no issues in installing the thermal pads on my card, should it arrive without them. But still, given the choice, I would 100% take a card with factory installed cooling elements and leave the tinkering to minimum.
Edit: As I was typing this, we finally had an official confirmation, thank you LeeM. It would help if there was a way to recognize an updated card from those retailers currently have in stock, but I certainly understand if this is too much to ask.