Just finished adding the thermal pads to my 1080 FTW. I did not bother with the additional VRAM pads since mine appear to be fine. To be honest I was not planning on doing the mod (since my card has been running well for five monhs), but I ordered the pads and they arrived, so I decided to do it.
Just make sure to use enough thermal paste when re-installing the heatsink. I used a "grain of rice sized" blob and the card started running hot. When I opened it back up, I noticed that the thermal paste was not covering the whole chip. I applied a larger glob the second time around and now it seems to be operating as before.
All in all I do not think it was necessary, but I like tinkering with things and this was an excuse to take apart my card and see what it looks like on the inside.