Just wondering if the pricing could and would be explained by anyone that knows a little more then me. Now i am used to EVGA cards being 10% or so more expensive then other models, usually 50 or so dollars/euros more then other brands throughout the 760 and 770 models. I have seen my local store with a Asus Strix 970 4gb @ 425 chf (swiss francs) which is a lot more then the US price of 330 dollars that was listed/expected. Finally after checking for days and days for the EVGA cards to come in stock i two cards 520 chf and 540 chf. Now thats a 22% and 27% higher price, quite abit more then the previous gaps in price.

Now i have owned a EVGA 295 since mid 2009, it died out of nowhere just over a year ago and it served me well for 4 years and still was decent to game with, but i did pay the premium of close to 900 chf, something i would of thought i would of always done. I did buy a Sapphire 270x and utterly disappointed in the compatibility and driver problems ATI have and wish to go back to Nvidia.

After seeing the Asus at 425 i had planed for a 50 chf extra in price but now after being blown away i can not afford this product and just wanted to know why. Now i know mostly no one will care and tell me to afford more but there also comes a point of principles. The amount of listed complaints or possible downgrade in quality or issues with the 900 series is making me reconsider buying EVGA. If anyone feels similar way then speak up and be heard. Also the 760s and 770s were supposed to drop in price or not?

Unrelated but someone might comment, why has the memory bandwidth stayed the same as the 770? Can get more money out of people? or so they didn't have to improve the 980 by anything either?

Sad face over

I agree with Stephen on this one.. that is the retailer marking up the prices.  Would you be able to order online, even though it would take a few days, and have it shipped over to you?  If so, you may be able to avoid the retailers charges.  If customs and VAT taxes (not sure about the rules for your area) equal up to what the retailer is going to be charging you, then that may be the reason. Either way, EVGA only has the MSRP (Manufacturers Suggested Retail Price) and the retailer can do what ever they want in the end.

foskamink

Stephenk291
You're asking about why your local store(s) pricing is different than the U.S pricing?  What are you comparing? EVGA has no control over what retailers sell their products for in terms of price.  If the local store raises its prices, its clearly trying to capitalize on the whole concept of supply and demand. Also to your unrelated comment, the 980 is a massive improvement against the 770 despite having the same 256 bandwidth...so I'm not really sure what you're complaining about.

Sorry man if i didnt explain it clearly, i was not comparing US pricing to Euro as i said i know the gap is there and always has been, what i am complaining about is the far greater price verse other brands (Asus/Gigabyte) comparable cards which has never been more then 10% or roughly 50 chf/euro. My local store i am quite sure is not capitalizing on the supply and demand as neither cards have actually hit in stock yet they are just on the website priced and ready for order when they do arrive. 

If you need a better example. Asus 760 = 260 chf EVGA 760 = 280 chf - Asus 770 = 350 chf EVGA 770 = 380 chf Asus 970 = 425 chf EVGA 970 = 520 chf
Now as far as if my local store is trying to take advantage of the supply and demand rush for new GPUs that will be over the next month how do i identify this as factual and not a increase by EVGA.

Just looking for the GTX 770 in Switzerland and I saw an EVGA GTX 770 for as low as 355.95
 
In addition just looking for the EVGA GTX 970 I saw good prices here:
 
http://www.steg-electronics.ch/fr/article/articleSearch.aspx?query=gtx+970&x=0&y=0&newSearch=1
 
Notice in this webstore that the EVGA GTX 970 with ACX is cheaper than the Gigabyte card and the GTX 970 SC cheaper than the ASUS GTX 970 OC

foskamink
 
Sorry man if i didnt explain it clearly, i was not comparing US pricing to Euro as i said i know the gap is there and always has been, what i am complaining about is the far greater price verse other brands (Asus/Gigabyte) comparable cards which has never been more then 10% or roughly 50 chf/euro. My local store i am quite sure is not capitalizing on the supply and demand as neither cards have actually hit in stock yet they are just on the website priced and ready for order when they do arrive. 

If you need a better example. Asus 760 = 260 chf EVGA 760 = 280 chf - Asus 770 = 350 chf EVGA 770 = 380 chf Asus 970 = 425 chf EVGA 970 = 520 chf
Now as far as if my local store is trying to take advantage of the supply and demand rush for new GPUs that will be over the next month how do i identify this as factual and not a increase by EVGA.

If you're purchasing from a third party retailer, the card will always have a retail mark-up on the price, regardless whether or not you think your local retailer does this. I can also guarantee that they are capitalising on the new technology, because EVGA has priced the 900-series for less than they have for any other series in the last three years.

Supply and demand my friend. If a business can capitalize on the lack of direct competition or immediate popularity of a product..their going to do it. It's not just that business either...everybody does it. While you might not see big box retailers doing it because they order in bulk, smaller businesses often don't get that same sort of pricing..so they pass that cost onto you. (so nice of them I know)

foskamink
ok the only other Swiss website i can find dosnt have EVGA yet but the others are quite low too so its safe to assume my local are scum which i already knew, but i didnt know to what extent.



saw EVGA 970s between 340-360 euros which is like 400 to 430 CHF as listed on the other website you linked above. Thanks for helping me find a definitive answer to my query, i do have half a mind to call them up on the phone and ask why so greedy.

And so its stated im not lazy i just find it dam near impossible to get a reliable hit on google for PC stores in France or Switzerland, i must be doing it wrong.

Well I do several types of searches when helping forum members. The first search which is the easiest is to go here:
 
http://eu.evga.com/produc./WhereToBuy.asp?t=Online